Mobile telecommunication companies which providing Value Added Service (VAS) such as Facebook application, download contents, games, wallpaper, true tone etc must provide the service availability 24/7 to achieve the Value Added Service (VAS). Pre defined some requirement and pre test to Value Added Service (VAS) application before the launch is the main keys to anticipate the massive complaints due to missed planning. To achieve the best Value Added Service (VAS), mobile telecommunication companies should do some actions below before the launch;
- Proper configuration on client-server application of Value Added Service (VAS).The server used to be deployed on the back end office which responsible to process the request, provide the proper application and content, communicate with others three parties and doing charging process. Meanwhile client application is end user which usually mobile phone
- Simple network configuration to reduce the delay of packet transfer process. The network topology in how traffic will be delivered from the server to client is really important as the packet that will be delivered is predictable and static. In others word, we can anticipate what the traffic will come and go to the application server. More effective simple the network topology, faster the traffic will be delivered.
- Proper protocol which involved on both client, server and three parties application. In some of Value Added Service (VAS) application, which involves three parties application, there should be a particular protocol to manage the connection between each party. Mobile telecommunication companies should make sure that all of three parties involved will have fixed and the same protocol configuration
- Single charging rule to various application which available on the mobile phone and smart charging.
There are many applications that will be installed on the client (mobile phone) and each of them could have different charging and tariff. The charging policy should be done by the parties which involve directly to the process of the application, in this case application server. Actually another charging system can do this task such as Intelligent Network (IN) and charging gateway but the application service is the right one the do this
The best Value Added Service (VAS) provider will consider all the parameter above before they launch the service other wise the product will fail. The best Value Added Service (VAS) can deliver the service at the expected time due to the network topology is efficient and proper. And the best Value Added Service (VAS) can predict the problem that may come due to unsynchronized protocol between each parties invloved
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