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	<title>Mobile Broadband Service &#187; Static</title>
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		<title>How to implement BREW services?</title>
		<link>http://telecomandinternet.com/2009/09/how-to-implement-brew-services/</link>
		<comments>http://telecomandinternet.com/2009/09/how-to-implement-brew-services/#comments</comments>
		<pubDate>Wed, 16 Sep 2009 15:15:43 +0000</pubDate>
		<dc:creator>engineer</dc:creator>
				<category><![CDATA[BREW]]></category>
		<category><![CDATA[Services]]></category>
		<category><![CDATA[VAS]]></category>
		<category><![CDATA[application]]></category>
		<category><![CDATA[BREW service]]></category>
		<category><![CDATA[Dynamic]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[mechanism]]></category>
		<category><![CDATA[mobile phone]]></category>
		<category><![CDATA[platform]]></category>
		<category><![CDATA[QUALCOM]]></category>
		<category><![CDATA[Static]]></category>
		<category><![CDATA[telecommunication company]]></category>
		<category><![CDATA[Telecommunication service]]></category>
		<category><![CDATA[Value Added Service (VAS)]]></category>

		<guid isPermaLink="false">http://telecomandinternet.com/?p=102</guid>
		<description><![CDATA[Value Added Service (VAS) through mobile internet service is giving flexibility for the telecommunication company to custom existing telecommunication service they already run or create new innovation based on subscribers request. BREW platform gives more choices for Telecommunication Company to create many Value Added Service through mobile internet service which embedded on the subscriber’s mobile &#8230; <a href="http://telecomandinternet.com/2009/09/how-to-implement-brew-services/">Continue reading</a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://telecomandinternet.com/value-added-services-vas/"><em><strong>Value Added Service (VAS)</strong></em></a> through <strong>mobile internet service </strong>is giving flexibility for the<strong> telecommunication company</strong> to custom existing <strong>telecommunication service</strong> they already run or create new<strong> innovation</strong> based on subscribers request. <a href="http://telecomandinternet.com/download-contents-services-based-on-brew-platform/"><em><strong>BREW platform</strong></em></a> gives more choices for <strong>Telecommunication Company </strong>to create many<a href="http://telecomandinternet.com/ring-back-tone-rbt-services/"><em> <strong>Value Added Service</strong></em></a> through <strong>mobile internet service </strong>which embedded on the subscriber’s mobile phone. Usually there are two mechanisms how the <strong>telecommunication company</strong> implement<strong> Value Added Service (VAS)</strong> through <strong>mobile internet service </strong>based on <strong>BREW platform</strong> at their bundling mobile phone;<span id="more-102"></span></p>
<p>1.  <strong>Static BREW service</strong></p>
<p><strong>BREW service</strong> include client on mobile phone and service which handle application and content management. Static BREW service means that when a <strong>telecommunication company</strong> plan to create more applications, <strong>mobile phones</strong> which embedded <strong>BREW platform</strong> as a client will not be able to be upgraded or modified to the different application. Applications what has been inserted to this mobile phone can be changed to different one. In other words, if  <strong>Telecommunication Compan</strong>y creates new<strong> BREW service</strong>, subscriber should change the <strong>mobile phone </strong>to be able to access new BREW service. In this <strong>mechanism</strong>, subscriber will have limited service. it is what has been installed on the existing mobile phone</p>
<ol>
<li><strong>Dynamic BREW service</strong></li>
</ol>
<p><strong>Dynamic BREW service</strong> is giving more choices to subscribers since they can add or change to the new BREW service. This mechanism is giving flexibility to the subscriber to choose which service they love.<strong> BREW platform</strong> is <strong>QUALCOM property</strong>. Telecommunication Company should share the revenue to<strong> QUALCOM</strong> once they agree to deploy BREW service. Usually <strong>QUALCOM</strong> will charge each application that they have been offered to their subscribers. It means that more application, there will more revenue should be shared to <strong>QUALCOM</strong></p>
<p><strong>Telecommunication services</strong> based on BREW platform can be update any time when a special moment come or what the popular trend being interested by many people. To accommodate new<strong> BREW service </strong>through<strong> </strong><strong>mobile internet service, </strong><strong>Telecommunication Company</strong> should take different effort depending on what <strong>mechanism</strong> they have been deployed;</p>
<p>1)      Static BREW service</p>
<p>As the existing <strong>mobile phone</strong> embedded BREW platform <a href="http://telecomandinternet.com/tracing-the-network-problem-of-brew-services/"><em><strong>will be not able to access new BREW service</strong></em></a>, Telecommunication Company should produce new <strong>mobile phone</strong> with new BREW service <strong>embedded</strong> and add new application on the BREW server. It means that telecommunication company need to spend much money to produce million mobile phones supported with new BREW application</p>
<p>2)      <strong>Dynamic BREW service</strong></p>
<p>As the existing mobile phone is allowed to modify, change or remove BREW<strong> application</strong>, then Telecommunication Company only need to add new BREW application on the BREW server. It means that Telecommunication Company will save much money as they do not need to produce million mobile phones</p>
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