Types of facebook applications on the VAS service

Facebook fever is definitely optimized by several telecommunication companies to spoil their subscribers and keep loyal. Usually Telecommunication Company integrated the facebook application into Value Added Services (VAS) through mobile internet service. This is totally different with accessing facebook through Opera Mini or WAP applications. While accessing through both application means subscribers access to facebook using wireless or mobile internet access directly either CDMA 1x, 3G, GPRS or EVDO. Meanwhile through VAS service, subscribers should do some effort to get access to facebook such as subscripting via SMS etc

There are several types of integrating facebook application to the VAS services through mobile internet servicethat can be adopted by Telecommunication Company.

1. Partial facebook feature via SMS

It was that subscriber need to subscribed to facebook service provided by telecommunication company to get some features of facebook such as updating the status, adding new friend and commenting on the friend’s status. This is SMS or text service where subscriber will not view full features of facebook. All activity did by sending a SMS with particular format to the short code provided by Telecommunication Company. In this scenario, Telecommunication Company will forward the request sent by subscribers to facebook address. The benefit is any mobile phone can do this service which means that subscriber can access the facebook with Telecommunication Company as the mediator to facebook address.

2. Full facebook feature via BREW platform

It is different with service mentioned above, in this scenario subscriber can access fully facebook feature through their low mobile phone with embedded BREW platform. The problem to access facebook directly through mobile phone is it is requiring high end mobile phone with Java Application to support WAP or Opera Mini applications. Telecommunication Company should provide mobile phone with embedded BREW platform and definitely with cheap price. In this scenario, fully features of facebook is part of VAS service through mobile internet service so there will be a lot of services on the mobile phone such as download content, subscription services, etc.

Integrating facebook to the VAS service is revolutionary service and believed will produce massive responded from subscribers at the short time. In addition, Telecommunication Company provides a cheap mobile phone to with many attractive features. The thing need to be anticipated by Telecommunication Company is the internet bandwidth capacity since subscriber predicted will keep connected to internet for long time

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